Month: April 2014

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SOMO

Hey everyone so I have been super absent as of late I know, but this is because I secured myself an Internship last week at an online music school its called School of Music Online (SOMO). So far we are working on getting a Kickstarter campaign up and running by the end of this week to raise funds for some new equipment thats needed to grow over the next few month before a new product is launched in July. The new product will be a second certified online course that will involve learning, completing challenges and then unlocking and playing a game. Anyone can subscribe to the service and learn, currently on the website the  first piano certificate is available. Ill probably post up the Kickstarter information once its up and running but for the moment everyone should head to the SOMO Facebook like the page and check out all the free lessons they currently have up on Youtube and start your musical journey.

 

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Update on Myself

So everybody probably knows that I try to keep this blog reasonably professional and thats why my posting can be a bit scattered I try to get a few posts up each week but sometimes I have trouble getting into the right head frame. Whilst Im always thinking in Marketing and Advertising terms sometimes its a bit difficult to get my thoughts onto a page but im really trying my best because this blog and the writing is great practice for me and keeps my writing skills honed. So thanks for the patience everybody.

Mighty Marvel Marketing #2

So this week we travel though time from the amazing 80s right up to now.

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Last week Marvel put out multiple comics that containted an extra in the back that was the first issue of one of the recently launched all new Marvel Now titles. the one I have pictured is Black Widow #1 which was in the back of Superior Spider-Man #30.

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This Idea is an old one but a good one, supply something to someone for free in the hope that they will enjoy it and go out and buy more. The books that were given away I would assume are series that are currently under performing in the sales department. Im not to sure about how  the series they were  supplied in were selected but im not sure that black widow worked well within Superior Spider-Man, Im a long time reader of Spider-Man and even though I got this free issue in the back I didnt even read it because it did not interest me. Maybe the series that were to carry the free book could have been chosen to fit the target audience of Black widow better. Im not too sure on the stratergy but to me it seems as they chose audiences that were less likely to pick Black Widow up in the first place and not a more likely audience in an attempt to expose it to a larger audience. All New Invaders #1 was also released for free inside Avengers #27 this one I feel was targeted better as there are similar characters that run through and they are both team books so this one was selected to carry the free issue on a more safe basis. In the end I think this is a good strategy to use it gives their readers something new to try for free and exposes different audiences to new content.